Strategy execution

Your strategy, as the work sees it.

Every deck says on track. Iris reads the work underneath — who’s on the priorities, who’s drifted, who’s carrying too much, and whether each initiative has the people it needs — and puts your whole org on one map.

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Ari · Iris
11111MarcusIngridSofiaDevonHalCEO
Impact

Which teams are the force multipliers?

  • Multiplying24
  • Steady65
  • Diminishing15

Impact = deliver + lift others, at a pace people can sustain. Read from each team’s alignment and where it’s heading, the load it carries, and how much of the org’s work runs through its manager.

Updated weekly
A simplified Iris on a small sample org — pick a lens, hover a team. Iris is in beta.
Trusted by founders & operators
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The gap

Green that’s actually true.

A status someone typed in is a promise. The work underneath it is a fact. Most strategy tools only ever see the first one.

Q3_Board_Review_FINAL_v7.pptxPresenting

Strategic Initiatives — Q3 Status

AAcme Inc.
ON TRACK
82%
Enterprise sales expansion
D. Reyes
ON TRACK
76%
Product — SSO & admin controls
M. Lin
ON TRACK
71%
Security — SOC 2 & reviews
R. Okafor
Confidential — internal use only14
Last updated Sep 28 — self-reported
Q3 · Expand into enterprise
Ari’s view · from the work
Enterprise sales expansion
GTM · Dana
On track — verified
Product — SSO & admin controls
Product · Marcus
On track — verified
Security — SOC 2 & reviews
Platform · Riley
Drifting

Motion without movement — the metric hasn’t budged.

  • 3 planned security reviews slipped in a row
  • SSO workstream quiet for 12 days
  • Enterprise-readiness metric flat 6 weeks
Flagged 6 weeks before the QBR
Assembled from meetings, threads, tickets & shipped work — live.

Slide 14 of the board deck — and the work underneath it. Drag the lens.

Illustrative concept — a real capture below
What it catches

It names the problem, and where to look.

Iris doesn’t hand you a score to interpret. It writes up what it sees, with the projects and people involved — signals to look into, not verdicts.

Ari · Iris · Execution
Iris's Execution view: the company at the center, then initiatives colored by health, their projects with red risk counts, and the people on each
Real capture, on the product’s sample org: initiatives, their projects, and red counts where a risk is attached.
  • Possible overlap
    Two teams are building route optimization

    Last-mile routing engine and Route optimization service describe the same solver, under different initiatives, with no shared members.

  • Dates slipping
    Metro hub buildout has moved its date three times

    The launch milestone has slipped 41 days since it was set.

  • Key-person risk
    Dispatch copilot runs through one person

    One member owns every open milestone on the project.

  • No recent activity
    EMEA carrier network has gone quiet

    No updates, meetings or milestone changes in 24 days.

Projects are checked every night; a risk appears once it has held for three days. Initiatives get a monthly review that says whether each flag is new, persisting or escalating.

Your operating rhythm

It keeps the cadence, so you can keep steering.

No status meeting to schedule, no deck to assemble. The checks run on their own, in the words your company already uses for its goals.

  1. Nightly

    Every project, re-read

    Status rewritten from reflections, meeting notes and task activity. A risk shows once it has held for three days, so a bad afternoon isn’t an alarm.

  2. Mondays

    The Org Pulse report

    Priority alignment, focus and meeting hours, and people connected across the org, with the patterns, risks and wins behind them.

  3. Weekly

    Two moves worth considering

    Where leadership could lean in, read against your strategy and market. Suggestions to weigh, not verdicts.

  4. Monthly

    A review of every initiative

    Each metric against the pace it needs to hit its date, then risks, blindspots, drift and dependencies — each marked new, persisting or escalating since last time.

Speaks your framework:OKRsEOS RocksScaling Up priorities4DX WIGs
Who sees what

Signals to look into, not verdicts.

A map of the org only works if people trust it. Here is exactly what goes where.

What people write stays theirs

Reflections and conversations with Ari are private. Leaders see what they add up to, never the words.

Leaders see where to look

Iris shows admins the signal on each team and person: on the priorities or drifting, stretched or steady. “Under strain” comes from people’s own reflections, not their calendar.

Everyone sees the line of sight

Every employee can see how their goals ladder up to the initiatives and the north star — the strategy isn’t a leadership secret.

Trust is the foundation

Built by cybersecurity experts who've defended the world's most critical systems.

Our team built one of the industry's most respected cybersecurity platforms and defended critical banking systems. That same security DNA runs through every line of Ari's code — and your data is never used to train models.

Per-user encryption

Every message encrypted with a key that’s yours alone — never pooled, never used to train models.

Zero-trust architecture

No implicit trust. Every request verified, every response authenticated.

Your data, your control

Keep what you need, delete what you don’t. Your conversations are never monitored.

SOC 2 Type I Audited
2026 AI Trustworthy Pledge
Google CASA Certified
SOC 2 · AI Trustworthy Pledge · Google CASA
For CEOs, Chiefs of Staff & strategy leaders

One source of truth for how the strategy is really going.

The goals live in one tool, engagement in another, people data in a third — and none of them can see the work. Ari puts them in one picture, read from the work itself.

  • Goals and work in one chain

    North star, initiatives, projects and people, connected — not an OKR tool on one side and reality on the other.

  • Drift you can act on

    Specific signals with the projects and people involved, while there’s still a quarter left to fix it.

  • Strategy and people, together

    See when a plan is straining the people behind it, or staffed by people who aren’t on it.

One picture instead of

The tools you stitch together today, each holding a slice:

OKR software
Gtmhub · WorkBoard
People analytics
Visier · ChartHop
Engagement
Culture Amp · Glint
Strategy tracking
Cascade · spreadsheets
Read from the work, not typed into a form.
“The real leverage comes from helping people operate at their best.”
Joe Aurilia, Jr.
Joe Aurilia, Jr.
COO, Peak Projects
Peak Projects

Catch the drift while you can still steer.

See your whole org on one map, and where the strategy is quietly going off course.

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Iris and Org Pulse are in beta, on Pro or the People Analytics add-on · Your data stays yours · No model training